The Scale Every Business Needs Now - Umair Haque - Harvard Business Review

Here's what the economic historians of the 23rd Century are going to say about the 20th.

"They built giant, globe-spanning organizations, that employed tens of thousands of people working around the clock, to produce... sugar water, fast food, disposable razors, and gas guzzlers. Perhaps the defining characteristic of the paradigm of 20th Century capitalism was its astonishing lack of ambition. Rarely in history has such a void, a poverty of imagination been so deeply woven into the fabric of humankind's economic systems."

Umair Haque on housekeeping vs worldchanging business, on ambition, on reinvention, on stagnation. I've been thinking about this at an individual level — the hikes, the haircuts, the restaurants, the concerts ... all great, all fun, but what are you really doing?